Tuesday, September 15, 2009
The main College Radio Radio Level for Musicians
The main College Radio Radio Level for Musicians For self-promotion of independent artists, the idea on a radio promotion campaign can, in itself, a Overwhelming. But this idea is usually based on such artists Attempted airplay all over the world at local budget.And while also promoting independent artists quickly Discover another factor is usually not considered before ... that, in a campaign to promote a worldwide radio translated and hundreds, perhaps thousands of CD Media Contacts alone.As you can see, this can quickly become a nightmare for Indie artists, especially if the promotion budget, only for the purchase of 1,000-CD packages on a time.Starting in 1980, college radio has been a dominant force discover not only the independent musicians, but also to introduce new artists to the general public. Hundreds of these artists have to be to establish Budget names.Likewise, the level of college radio is another story Show, virtually all forms of music, which largely would never be the proverbial light of day on commercial Radio and, in many cases, neither the non-commercial level.Therefore if an artist has limited funds for radio advertising, it is is highly recommended that initially only with the university Radio for the following reasons: * much easier and faster access to airwaves * Large and abundant mix of special events and programs * Increased opportunities for study and two telephone interviews to promote the music release * More opportunities for station ID checks for further public * Corresponding college campus newspapers, more easy to accept and support their music broadcast on campus Stations to create a campus-wide buzz * A ready and built-in in the campus community repeated a further live appearances to support and integrate Campus airplay and campus press * A chance for the distribution base, through both campuses, bookstores and music stores with the campus Music releasesIs college market, a viable market for your music sales? Even if the question is rhetorical in nature, read the between the U.S. college population statistics: * There are 631 Public 4-years colleges and universities, have a student population of 6236455 .* There are also 4-year private colleges, 1835 Universities with a student 3440953 .* In addition, there are 1081 public 2-year college with combining students 5996701 .* Even further, 621 private 2-host university for another year 253,878 students.This brings the average American student for a total Satte 15927987 at least every year. More and People in a form of higher education before.Now ever, even the less popular types of music are sure to find financial comfort zone of a market capitalization of nearly 16 million Single principals.So what results could really popular music business Generi experience simply for the work of the various points of the College, ie, campus radio, campus press, campus Bookstores, music stores on campus, campus live performances? They are very nice, I would suspect.But, remember! The statistics above only on United States college / university potential listenership. College Radio also has a significant part of the public, that is * not * students.Add that the listeners of Radio College, which is essential for Streaming the college radio on-line, and which may or can not be in the College of geographical area, ie, the military Members.Plus service, there is a lot more universities abroad, including U.S. artists would do well in English -- speaking nations first, ie, the United Kingdom, Australia, Ireland, Results in other nations.While may (or may not) be true that you can commercial radio stations are the main driving force at most retailers, that the theory is not valid today, given the fact that: * With the Inteet, artists are no longer obliged to sell Millions of CD about a great financially * artists have more and easier access to more radio Stations (broadcast, satellite, Inteet, College) * with the Community College, and all of its combined Promotion and sales aspects (radio, bookstores, music stores, Live performances), if correct, the college market Campaign can compensate, and in some cases even replace Radio results. --- ______________________________________________[--- More Stats] Top 10 College Record: Miami-Dade College (51717) University of Texas at Austin (50,616) Ohio State University (48,477) University of Minnesota? Twin Cities (46,597) University of Florida (46,516) Arizona State University (45,693) Texas A & M University (44,618) Michigan State University (44,227) University of Wisconsin-Madison (40912) Pennsylvania State University University Park (40,828) (The above figures are in Almanac 2004-2005, Chronicle of the University, 27th August 2004.) Students spend ______________________________________What Music: According to a recent Harris Interactive survey, college Students spend 200 billion dollars ... this is true ... BILLION U. S. Dollar the year with 76% of students who have spent $ 2746000 Music alone.Note: As an added benefit that even the promotion of independence Artists should also consider the possibility of a campaign to promote Inteet radio simultaneously, as most of the stations are less accepting MP3 Files airplay, thus reducing packaging and shipping CD stations.You have permission to publish this article electronically or in print, free of charge, as long as the bylines are. A copy of your publication that appreciated.About the author: Kenny Love is president of MuBiz.com, radio advertising, media Advertising and music business / career firm for musicians. He is also the author of "Explosive CD $ ales Tips", and Editor of Newsletter # B, a music very informative Business Resources. Visit his website at
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